Expand through VideoPictures and text only tell half the story. That's why video is more popular than ever and studies have proven that adding video to your website makes it more enticing and captivating to your customers and clients. Use Vimeo or YouTube for free hosting, or simply post a few on your Facebook page.
We produce short effective videos that talk about your business. Or we can produce long clips that are specifically targeted toward your clients. The clips come ready to upload, or for use directly on your own website. |
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Calls to ActionConsider creating creative calls to action within your video. How you do this will of course depend on the goal that you have in mind as well as the
type of business that you might be promoting. If you are selling a product or service, try including a unique promo code in your video that you can track when users make a purchase. This is not only an incentive to get the viewer to inquire more, but is a good way to track and measure the ROI of your
video marketing effort. Other ideas include teasers, contests, etc… Even a call tracking number within the video sometimes works.
Beyond calls to action, don't forget the importance of showing your brand within the video. We can do this with watermarks or even just showing your website URL in a lower-third. |
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